AI DM/Outreach Writer — Cold intro, partnership, sales, follow-up
Generate 3 DMs with 3 different angles (problem-led, compliment-led, mutual-led) for cold outreach on LinkedIn / Instagram / Twitter / Threads. 6 purposes, tone matched to platform.
DM purpose
Platform
Why use this tool
Problem-led (mention pain point), Compliment-led (specific, not generic), Mutual-led (common ground). A/B test which converts best.
AI refuses opening lines like 'Hi, I'm very impressed with your profile'. Each DM mentions one specific detail about the recipient to prove it's not mass-sent.
LinkedIn formal ≤500c. Instagram casual ≤300c with emoji. Twitter ≤250c light slang. Threads ≤280c conversational.
How to use
- 1Describe yourself (sender): role, company, niche, goal.
- 2Describe recipient: name, role, company, niche / why you want to reach.
- 3Pick purpose: Intro / Partnership / Sales / Follow-up / Networking / Reconnect.
- 4Pick platform: LinkedIn / Instagram / Twitter / Threads.
- 5Generate → 3 DMs with 3 different angles. Pick a favorite, personalize, send.
DM outreach — why 99% do it wrong
Cold DM reply rate is typically <2% because senders use generic templates. 'Hi, I'm impressed with your profile. I'd like to connect...' — recipients get 50 similar messages a week, scroll past.
Effective DMs differ: (1) Mention SPECIFICALLY about recipient (recent post, achievement, niche), (2) Value for recipient (not just an ask), (3) Soft ask or no ask (just relationship-build).
3 most effective angles: Problem-led ('I noticed [pain point] in your industry — I've solved similar...'), Compliment-led (SPECIFIC — 'Last week's thread on Y was great, especially point Z'), Mutual-led ('We both [niche], both know Z, both attended event W').
This tool builds DMs with 3 angles for the same sender-recipient. A/B test which angle converts. Each angle follows HOOK + VALUE + ASK structure.
- ✓3 DM variations / 3 angles (problem, compliment, mutual)
- ✓6 purposes: intro, partnership, sales, follow-up, networking, reconnect
- ✓4 platforms: LinkedIn, Instagram, Twitter, Threads
- ✓Auto char limit: LinkedIn ≤500, IG ≤300, Twitter ≤250, Threads ≤280
- ✓AI mentions SPECIFICALLY about recipient (not generic)
- ✓Avoids stilted formality, no CAPS LOCK
- ✓JSON output, validated
- ✓Rate limit 20/hour/IP
Use cases
Pitch service to CMO/CEO — Problem-led DM mentioning pain point they shared.
Propose podcast collab, content trade — Mutual-led DM noting common niche.
Met 10 people at event → personalized follow-up DM per person.
Founder → investor — Compliment-led mentioning their recent investment thesis.
Brand → creator — Problem-led 'I noticed you struggle with content burnout — we have a solution...'.
Met a year ago, lost touch → Mutual-led casual reconnect, non-transactional.
Tech
Backend /api/ai/dm POST {sender, recipient, purpose, platform}. Validate sender + recipient ≤500 chars.
Non-streaming JSON output. Temp 0.75. Prompt emphasizes 'NO generic templates' + 'mention specific details from recipient context'.
3 angles hardcoded in prompt: Problem-led (variant 1), Compliment-led (variant 2), Mutual-led (variant 3) — ensures diversity.
FAQ
Does AI 'mention specifically' correctly?
AI uses info you provide in 'recipient context'. More detail = more specific mention. If only 'CEO marketing', mention will be generic.
Can DMs be in English?
Default VN (anchored). For pure EN: paste sender + recipient in English, AI outputs English DM. Or use /en/viet-dm.
What's the realistic reply rate?
Depends on many factors (niche, recipient activity, channel). This tool boosts % vs generic templates, but still personalize edits before sending.
Spam policy concerns?
Tool doesn't mass-send. User copies one and sends manually — full control. Still, avoid >20 DMs/day per account to avoid flags.